Trash Panda
Trash Panda App
The Trash Panda app scans packages food and flags risky ingredients, like red dye 40 or brominated vegetable oil, so you can make healthier choices effortlessly.
I was tasked to help refresh the brand tone across the app and all mediums while creating a growth acquisition strategy through social media campaigns and in the app stores. During my time with Trash Panda, we saw growth from 200k downloads to 500K downloads on the Apple App store, with a social media following of 22K Followers on IG and 10.8K on TikTok.
We came up with the campaign, Find your good. Stating there is no such thing as bad food, just food that works best for you and your family, based on the ingredients.